Sender- The source of the transmission.
Encoding- The transformation of the message into the signal.
Channel- The medium that transmits the message.
Decoding- Decodes the message sent through the selected channel or channels by translating what is seen and heard into an understanding of the message.
Receiver- The person or persons who receive the message.
The Communication Process
Let's be honest: communication can be challenging! The first step to understanding effective communication is to learn about the communication process. Scandura (2021) emphasizes that the Shannon-Weaver communication model is crucial for grasping the two-party communication process. The visual on the left illustrates this model, and below, I explain each component that is essential for effective communication.
One of the biggest barriers to effective communication is noise. Noise can be as simple as not paying attention during a conversation. However, a lack of active listening is often the most significant factor contributing to gaps in effective communication, which I discuss on this page!
Organizational Communication
Scandura (2021) describes organizational communication as the dynamic process through which individuals share and create meaning using verbal and nonverbal messages within a formal organization. This makes it crucial for leaders to master various communication skills. By selecting the proper communication methods, they can enhance the effectiveness of operations and foster a more collaborative work environment. Furthermore, strong organizational communication boosts job performance and contributes to greater employee satisfaction. As Scandura (2021) aptly puts it, organizational communication is the "social glue that holds organizations together," uniting teams and driving success.
Types of Organizational Communication
Effective leadership is not just about making decisions; it hinges on strong communication, fundamentally a two-way street. As leaders, we must be mindful of our words—their timing, tone, and content all matter. But let's not forget the power of active listening; it's the cornerstone of authentic engagement with our teams. Scandura (2021) emphasizes that leaders who master the art of active listening can significantly boost their effectiveness. By truly listening, we can verify our messages, clarify information, and spark more dynamic conversations with our followers.
Yet, despite the importance of communication, many leaders face ongoing performance challenges and employee dissatisfaction. Often, these issues arise from a failure to practice active listening, which can create barriers to effective communication. To help overcome this hurdle, the Mind Tools Video (2015) shares several valuable tips for enhancing our active listening skills, which I've summarized below:
Pay Attention
Make eye contact
Remain focused on the conversation
Put Your Thoughts on Hold
Resist planning out what your going to say in return
Helps to process the full picture
Give Nonverbal Clues
Nod your head during the conversation
Smile
Say "yes" occasionally
Provide Feedback
Clarify what you heard and understood
Ask questions to get more information
Test your listening skills here!
To learn more about my education journey, please visit my Undergraduate Work page!
Mind Tool Videos. (2015, June 12). Improve your listening skills with active listening [Video]. YouTube. https://youtu.be/t2z9mdX1j4A
Psychology Today. (2025). Listening skills test / quiz. https://www.psychologytoday.com/us/tests/relationships/listening-skills-test
Scandura, T. (2021). Essentials of organizational behavior: An evidence-based approach (3rd ed.). SAGE.